5 Reasons Why Handwritten Notes Are Powerful
By: Ilan MannApril 12, 2021
Technology is omnipresent in our lives. We live on our phones, use laptops to do work, and communicate through social media. But there’s something about a handwritten thank-you note that can’t be replicated by digital communication.
Research shows that up to 100 instant messages can be sent by one person alone each day, with corporate email and text accounts receiving a massive amount of messages each and every day.
We are so used to this daily deluge that we quickly devalue the meaning behind a quick “thank-you” or “hello” in our inboxes. Receiving and reading so many messages can sometimes be overwhelming, and a lot of what is said is quickly forgotten.
It often seems like the world has gone almost entirely paperless – but there are still quite a few instances when it’s best to employ a handwritten letter when communicating with donors or clients.
Still not convinced? Let’s take a look at five compelling reasons why handwritten notes are powerful.
1. Handwritten notes are more personal and thoughtful than emails or text messages
Although emails are quicker, they’re impersonal. When you handwrite a note to someone, it’s more thoughtful than an email and even artful – each letter is unique.
A handwritten personal note is an excellent way to show someone you care about them. The process of writing something down in cursive, then sending that note to another person in physical form prompts the recipient to appreciate the words on the page – and how much thought you put into the interaction.
A handwritten note to say thank you demonstrates a deeper investment than just texting someone or emailing them, which can help to strengthen a personal connection. It takes time, effort and money to buy paper, stamps etc., but the appreciation you receive in return will be greater – if done well.
2. You don’t delete handwritten notes
The permanence of handwritten messages is a big advantage. The physical nature makes them a powerful tool – more engaging and easier to read than electronic ones.
In today’s world, where most of our communications disappear into a black hole of our inboxes, we all realize the importance of preserving items that are important. A handwritten card or letter can be stashed away in a memory box or kept as something to remember for years to come – more so than an electronic message that may just stay unread if it isn’t opened right away.
Sure, it is true that handwritten follow-up letters take a lot more effort than email or text messaging, but it is definitely worth the extra effort. Personal notes are more intimate and have a greater impact on your clients.
3. Handwritten Notes Are Authentic
Handwritten thank you notes are better at conveying genuine feelings and intentions. Text messages often come with a certain sense of insincerity. The sender can revise their message many times before sending it out for everyone else to see.
The ability to edit text messages can lead them to feel fake and inauthentic. Handwritten letters, however, preserve the true intent of your message without being edited before sending it off.
4. Letters (With A Stamp) Stand Out
The handwritten note is fairly rare these days. When people receive a letter or card in the mail, they know it’s important. If you received a hand-addressed letter in the mail, would your first instinct be to throw it straight into the garbage? Unlikely.
The assumption is that whoever sent this particular note took the time (and care) to put what they have to say in writing. So even if the recipient doesn’t initially recognize the sender, they will open up that envelope for sure.
A handwritten note can serve as a powerful reminder of the interaction – a donation, a sale, even a conversation – that prompted the thank-you in the first place. It’s like refreshing your customer’s memory every time they receive a handwritten note.
5. Handwritten notes make you look like an organized professional
Handwritten notes go a long way in making you look like an organized professional. People will be impressed by your attention to detail and the effort that went into sending them something personal, even if it’s a follow-up related to a business transaction.
It also takes planning and organization to draft the letter, put it into an envelope and send it off with a stamp. Your customer will know that you took the time and effort to get that letter to them.
These are only a few of the reasons why handwritten notes are a powerful tool for your business. Handwritten notes are more personal and thoughtful than digital communications. They can make you stand out in a world of unlimited, on-demand communication channels that prioritize convenience over quality.
A handwritten note will help you stand out in a world of unlimited, on-demand, digital correspondence.